Research Special Projects

Special Projects

Our multi-client sponsored research projects bring businesses together to answer timely, topic-specific questions about the travel, tourism and hospitality industry.

Phocuswright works with your company to help set the research agenda, giving you access to unpublished and customized data.

?

Upcoming Special Projects

Loyalty-20

Member for the Moment or Loyal for Life? Loyalty Programs Revisited.

Is it possible to build true loyalty in travel? The foundation of this project will be a consumer survey targeting U.S. travelers who are members of...


Do you have a topic you'd like us to explore? Please share it with our team.

?

Projects in the Field

SP-2020-CorporateTravel

U.S. Corporate Travel Market Sizing and Trends

Phocuswright is launching a refresh of its U.S. Corporate Market study to prepare the industry for the decade ahead. The research will uncover the size...

Special Projects - Groups and Meetings

The Groups and Meetings Traveler: Where They Stay, Work and Play

The groups and meetings marketplace is diverse, complex, fragmented and – in many cases – unable to serve the group traveler with a seamless customer...

Special Project Benefits

Sponsors receive early access to deep data, valuable project assets and more:

  • Brand recognition and promotional rights
  • Thought leadership recognition
  • Understanding of investments in growing regions, segments or technologies
  • Identification of potential partners
  • Information on upcoming trends
  • Increased market visibility
  • Access to data and insight for future strategies

Special Project Sponsorship Levels

Sponsor Benefits Gold Platinum Platinum+
Sponsor call to provide key points of interest
Findings, analysis and recommendations delivered as in-depth slide presentation
Data tabulations in Excel (for projects that include consumer surveys)
Preferred branding in Phocuswright report
PDF copy of summary report* that can be shared internally
Analyst presentation via webinar Group Private Private
Two custom survey questions (for projects that include consumer surveys)
One-year subscription to Open Access+ research library

* Summary report will publish approximately three months after findings are delivered to participants and will contain a partial data set. The remainder of the research findings will remain proprietary to sponsors and Open Access+ subscribers.

** Add-On Deliverables are produced after project is complete and all sponsor deliverables are finalized.

Add-On Deliverables

Phocuswright Analyst Webinar Participation
Co-branded White Paper
Co-branded Infographic (up to 3 total across all sponsors)
Speaking Engagement (based on analyst availability; travel expenses paid for by client)
Co-Sponsored PhocusWire Editorial Webinar
Co-Sponsored Breakout Session at an upcoming Phocuswright event (minimum of 3 sponsors required)

Special Project Stages

Special Project Stages

NOTE: Timelines above are general – specific project timelines may vary.

Learn More About Special Projects

We look forward to speaking with you about how special projects can benefit your company.

Contact us for more information: